Your Brand is Costing You Customers
Let’s get you the plan to fix that fast.Get a professional brand audit and uncover the gaps holding your business back. Stand out, be remembered, and grow your revenue.
Not knowing where to look for the leaks is half the problem.
Get a full blown battle plan to know what to fix, fast.
The Brand Audit: Your Roadmap to Standing Out & Winning More Business
I’ll analyze your brand’s positioning, messaging, and visual identity to pinpoint exactly where you’re losing customers—and show you how to fix it.
Brand Identity
Your brand identity is how customers perceive you at a glance. This includes your core values, unique selling proposition, and visual consistency across logos, colors, and marketing materials. A strong brand identity ensures you stand out and attract the right customers.
Brand Positioning & Differentiation
What makes you different from your competitors? This part of the audit looks at your pricing, niche markets, and unique value in the industry. Strong positioning means customers instantly understand why they should choose you over someone else.
Marketing Channels & Communication
Where are you showing up, and are your marketing efforts working? This part of the audit looks at how you use online and offline marketing, whether you’re targeting the right platforms, and how well you track your results to improve performance.
Brand Messaging
Does your brand clearly communicate what you do and who you serve? This section evaluates whether your messaging speaks directly to your ideal customer, highlights their pain points, and consistently reflects your brand’s voice across all platforms.
Brand Consistency & Experience
Your brand should deliver a seamless experience across every customer interaction—from website and social media to in-person services. This section ensures your branding is consistent, your team understands your values, and your customer experience matches your brand promise.
Evaluating Brand Effectiveness
How well is your brand actually working? This section looks at brand awareness, customer loyalty, online reputation, and areas where your branding may be losing you customers. The goal is to fine-tune your strategy for maximum impact.
Why This Matters To You
Most home service businesses don’t fail because they’re bad at what they do—they fail because nobody notices them. If your brand isn’t clear, consistent, and positioned correctly, you’re making it harder for customers to trust and choose you.
Every day, customers are scrolling past businesses that look just like yours. If your messaging is confusing, your brand blends in, or your marketing isn’t hitting the right people, you’re leaving money on the table. And if your competitors are adjusting while you stay the same, guess who wins?
A strong brand means:
✅ More leads from customers who already trust you
✅ Higher prices without pushback because you look like the best choice
✅ Less time convincing people why they should hire you
✅ A business that grows because people remember and recommend you
If you don’t review and adjust these key areas, you’ll stay stuck competing on price, struggling to get noticed, and wondering why your business isn’t growing the way it should.
Let’s fix that. Book your brand audit today.
Here’s How It Works.
1 - Schedule A Discovery Call
We discuss your brand’s current state and challenges.
2 - Audit & Strategy
I analyze your branding and deliver a roadmap for improvement.
3 - Your Growth Plan
You get clear, actionable steps to build a standout brand.
Having branding in place is great—but is it actually working for you?
Many businesses think they have “branding” just because they have a logo and some colors. But real branding goes deeper. It’s about:
✅ Standing out from competitors, not blending in
✅ Attracting the right customers who are willing to pay what you’re worth
✅ Creating trust and credibility at first glance
If your brand isn’t helping you win more business, it’s time to refine it.
My audit will show you exactly where the gaps are and how to fix them so your brand works as a growth tool—not just a design.
I’m excited to connect with you!
Schedule our 30 minutes together on my calendar below.
We can meet via Zoom Video, or we can meet in person at my studio located in New Westminster, BC, Canada
Jonathan Glen
Brand Identity Specialist, Coach/Consultant, Strategist [all that stuff]