Marketing Blueprint
Ready, Fire, Aim…HUH?!
Don’t feel out of sync wondering “what’s next?” or confused about what goes where in your messaging and marketing or the big one…is this even going to work?
As part of your brand strategy workshop, you’ll receive a custom messaging and marketing blueprint outlining the messaging to be used and the next steps to follow for your marketing.
I am a certified StoryBrand messaging and marketing guide and craft messaging with strict attention to clarity, assembled using the StoryBrand SB7 framework where required.
Need help with your marketing?
Start with this assessment and assemble a plan!
If you are tired of self-prescribed marketing without seeing the results you want or expect, this is the way to cancel the confusion, have a plan and know what to focus on.
CLICK HERE and receive a free marketing assessment and report.
SB7 Brand Script
A 7-part proven communication formula that includes the critical elements of any successful story. When you use a Brandscript to develop your messaging, your marketing will stand out from the competition and attract your ideal audience.
One-Liner
Your One-Liner is a concise statement you use to explain what you offer clearly. It gives you and your team a simple, repeatable way to talk about what you do in a way that your customers will care about.
Your Tag Line
Your “tag line” is a few easily repeatable words to attach to your brand and make sharing easy.
A Lead Generator Outline
A lead-generating asset is marketing collateral created to provide value to people that aren’t ready to buy from you. By offering them valuable knowledge you’re positioned as someone that can help them solve a problem. It also provides you with their name and email address for your leads list.
Your Email Sales Sequence
A series of 5 emails to send automatically with email marketing software (or by yourself daily) after a lead downloads your Lead Generating Asset. These campaigns run 24/7 and nurture your lead through the sales cycle.
Your Website Landing Page Wireframe
Your content goes here. Edit or remove this text inline or in the module Content settings. You can also style every aspect of this content in the module Design settings and even apply custom CSS to this text in the module Advanced settings.
Your Marketing Suggested Roadmap
An outline of next actions needed in your marketing