Free Brand Audit
Knowing how your brand stacks up is your first step to having a breakaway brand that wins.
Unleashing the Power of Storytelling in Branding: Building Curiosity, Trust, and Relationships
In this post, I’ll delve into the art of storytelling and explore how it can transform your business into a magnetic force. Brace yourself for a journey that combines expertise, light-heartedness, and personality as we uncover the secret to building curiosity,...
A new logo is not the solution to building a solid brand
Business owners often ask me about creating a new logo for their business (and refer to that as a “re-brand,” which that’s a mistake…ill save that for another post). While a logo is an essential brand component, it is not the only factor that...
Break on through to the other side with a clear mission and vision
If you have been in business for a number of years, need more of a reason to get out of bed every day than “the grind,” and are struggling to break through the glass ceiling you feel when wanting to grow. One of the first things you can do to achieve your...
5 steps to drive more sales, marketing, and advertising success
As a brand strategist, it’s not uncommon to work with clients who feel that their business is losing its foothold in the marketplace. This can be a frustrating experience, but with the right approach, it’s possible to turn things around and position your...